Marketing Manager (m/f) - Amazon Prime Program in Munich, Germany

Amazon Prime offers German and Austrian customers the following benefits for a membership fee of €49.00 a year: Free premium delivery of millions of items, unlimited streaming of more than 15,000 movies and TV episodes with Prime Video, access to over two million songs with Prime Music, as well as access to more than a million eBooks in the Kindle Owner’s Lending Library. What’s more, Prime members benefit from unlimited storage space for photos with Prime Photos and premium access to promotions on Amazon, BuyVIP, and access to Amazon Pantry with free same-day delivery in 14 German metro areas.

Amazon Prime is looking for a talented and enthusiastic Marketing Manager (m/f) - Amazon Prime Program.

This position is based in Munich with an unlimited and full-time contract.

Role Expectations:

  • Responsible for raising awareness of Prime and for driving traffic to Prime signup locations using innovative merchandising techniques including Prime Gateway takeovers

  • Being the primary Prime PoC for driving acquisition in Germany and Austria for the following channels: local site merchandizing (including such high traffic areas as the Amazon Gateway Prime marketing slots), Email (strategy & implementation), TV advertising (consulting with local Mass & Brand advertising team), SEO/SEM (consulting with the EU Consumer Marketing team), and business development (working with the local biz dev team and worldwide Prime team)

  • Analyze metrics and report on performance to the Country, EU and worldwide leadership teams on a weekly, monthly and quarterly basis

  • Support upcoming confidential benefit launches


  • Multiple years experience in building content online, online merchandising and/or Web Publishing

  • At least Bachelor's degree with good/very good results

  • First-class written and verbal communication skills in German and English

  • Experience writing customer-facing content in German that is on-brand, relevant, and tailored to the internet shopper.

  • Ability to conceptualize and execute projects, with strong bias for action and ability to prioritize and meet deadlines

  • MS Office (particularly Excel) plus the ability to learn our in-house tools quickly

  • Photoshop and web design skills

Preferred qualifications:

  • Aptitude for organization

  • Experience managing large amounts of data

  • Understanding and use of web metrics and how to gauge

  • XML/HTML skills: no need to hand-code, but you can troubleshoot in both

  • SQL knowledge

    Are you interested? We are looking forward to receiving your application. Please submit your application including your CV, portfolio and cover letter in English (max. 3 MB). Don't forget to state your earliest start date and salary expectations.

    By submitting your resume and application information, you authorize Amazon to transmit and store your information in the Amazon group of companies' world-wide recruitment database, and to circulate that information as necessary for the purpose of evaluating your qualifications for this or other job vacancies.

AMZR Req ID: 462866